Stacey runs a women’s empowerment and coaching business. When she first started working for herself, her daughter set up a logo for her and it did the job to start with. As her business has grown, Stacey realised that she needed more than just a logo. She needed a brand identity with bespoke colour and typography palettes. The new brand identity I’ve designed has given her business a new look that really shows off her values and personality.